Sustainability Employee Engagement Network
Summit Agenda 2017
Talk 1: The Motivation Accelerator: Aligning Organizational Purpose with Employee Engagement
(Wednesday, June 7th, 12-1pm EDT)
Can your organization’s “higher purpose” be a driver for employee engagement in sustainability? Leading organizations have learned that conscious leadership coupled with an articulated organizational higher purpose and an authentic stakeholder orientation leads to an aligned, values-based culture.
Speaker: Nadine Gudz, Director, Sustainability Strategy, LEED Accredited Professional, Interface Inc.
Talk 2: Remaking the Business Case: ROI for Sustainability Engagement
(Thursday, June 8th, 12 – 1 pm EDT)
Sustainability engagement is key to advancing organizational sustainability goals. How do you consistently return to the business case and connect your measures to demonstrate progress and impact? Join Dr. Willard with his new Sustainability ROI Workbook: Building Compelling Business Cases for Sustainability. This tool is a comprehensive, fill-in-the-blanks Excel workbook that you can update annually and generate your ROI for sustainability engagement.
Speaker: Dr. Bob Willard – leading expert on the corporate business case for sustainability, keynote speaker & author of The Sustainability Advantage books/DVDs, slide-sets, and an interactive ROI workbook.
Talk 3: Get Executive Leadership Onboard: Foster Understanding and Support for Sustainability Engagement Efforts
(Wednesday, June 14th, 12 – 1 pm EDT)
How can you help your executive leadership team to catalyze better decision-making around sustainability and sustainability engagement? Join Dr. Stephanie Bertels, SFU as she talks about their new guide and tactical inventory tool entitled: “Supporting your CEO and their Decision-Making around Sustainability”.
Speaker: Dr. Stephanie Bertels, Director, Centre for Corporate Governance and Sustainability at Beedie School of Business, Simon Fraser University
Talk 4: Storytelling, Social Approval and How Ideas Spread
** RESCHEDULED FOR (Monday, June 19th, 12 – 1 pm EDT)
Connect meaningfully with employees, embed actions within your organization and build sustainability momentum through storytelling an applying the Law of Diffusion of Innovation. We will cover what makes ideas more adoptable, how new ideas spread through a social system and how to use storytelling to enhance your message and use it throughout your engagement program over time.
Speaker: Ed Gillespie is co-founder of Futerra, a change agency that specialises in business transformation and creative communications and campaigns. For the last sixteen years Futerra has become internationally renowned for its influential and award-winning work on some of the biggest corporate sustainability initiatives, from Unilever’s ‘Sustainable Living Plan’, through Mondelez’s ‘Coffee Made Happy’ to SAB Miller’s ‘Prosper’.
Talk 5: Working with Key Influencers: How to Positively Engage Middle Management
(Wednesday, June 21st, 12 – 1 pm EDT)
Things can sometimes get bogged down in the middle. Every business is filled with people who are well-meaning, but have different perspectives, experiences, and incentives. Too often sustainability seems like a distraction to middle managers. How do you drive sustainability “from the middle out”? Join Kaz Flinn, past VP CSR at Scotia Bank to discuss sustainability engagement strategies from the middle.
Speaker: Kaz Flinn, Sustainability and Corporate Responsibility Consultant, former VP CSR at Scotia Bank
** Recordings: The summit will be recorded and will be available to all participants. If you register a group, the live and recorded sessions can be used throughout your organization for Green Team and Employee Engagement education.